International
International franchise opportunities and global expansion are heating up, with American brands growing abroad and foreign brands opening franchised units in the U.S. Investing in the international business arena can be highly rewarding, but is not for everyone as laws, cultures, and even diets vary widely. Learn from franchisees and franchisors who have navigated these challenges successfully.
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Social impact investment through micro-franchising is doing a world of good across the globe.
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South Africa: 4 tips for prospective franchisees
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Tony Roma's opens 1st of 3 restaurants in Bolivia
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First-ever European Master & Multi-Unit Franchising Conference draws attendees from 15 countries.
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Expanding abroad requires considerable forethought and a dose of caution.
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International Expansion 101: Critical questions to answer before venturing overseas
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William Gabbard named president of Edwards Global Services
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If you're thinking of expanding abroad, you'd be wise to answer these critical questions first!
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How to qualify franchise brokers and consultants for international expansion.
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Before venturing abroad, be sure you have your supply chain firmly in place
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Ranking the top 10 international markets for U.S. firms
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Blaze Pizza "forward invested" to build the infrastructure for global expansion from the start
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Going international? Be sure to use a letter of credit to reduce your risk!
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Russo's New York Pizzeria continues international growth with its 7th restaurant in Dubai
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Before expanding abroad, be sure you've considered these 6 pieces of advice
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Micro-franchising is a way to expand your brand internationally - and provide social good through economic development in LDCs.
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9Round kickboxing turns 10 and continues to grow internationally with 3 new overseas deals
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Traditional consumer marketing campaigns were planned in detail, organized and structured to reach specific groups of consumers in an orderly fashion.
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Before investing in international franchising, read this first!
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Consumers in China now have access to hand-rolled soft pretzels thanks to Auntie Anne's opening its first location in the country this summer -- and there are more to come.
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A look at international consumer trends by country, demographics, and more.
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At Franchise Update Media we have made it our business for more than three decades to be the premier authority and resource for franchise information, education, and opportunities. Through our two magazines, three conferences, four newsletters, and content-rich website, we continue to bring timely, relevant, and useful news and information to franchisees, franchisors, and opportunity seekers.
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An international presence can add prestige to a brand, instill pride in employees and franchisees, and add to a company's bottom line. For franchisors going international, selecting the right markets and franchisees will greatly improve their chances of success. If not carried out correctly, however, this can also be a costly drain on a company's time, energy, and money.
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By now, bitcoin has become a household word. The idea of a digital, unregulated "cryptocurrency" elicits strong responses. Some have heralded bitcoin as revolutionary. Others, such as JPMorgan Chase CEO Jamie Dimon, denounced it as a "fraud." But in January of this year, Dimon walked that comment back, and declared, “The blockchain is real.” Why the change?
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China is hot, as is much of Asia. So is Latin America. Hot for what? For expansion-minded U.S. franchise brands seeking growth opportunities. In a trend that accelerated with the onset of the Great Recession, U.S. franchisors have been looking overseas with greater focus for the past three-plus years.
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As the American economy staggered in the last few years of the 21st century's first decade, many U.S.-based franchisors began to search for growth opportunities overseas, casting a serious eye at international expansion. And from overseas, foreign-based franchisors saw depressed U.S. real estate prices and increased availability of prime locations as an opportunity to penetrate the U.S. market and establish a beachhead with American consumers.
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Spanish Franchise Association GM Eduardo Abadia talks about franchising in Spain. The Spanish franchise market is healthy, growing, and receptive to new brands. But Abadia says there are some key guidelines that franchise brands must consider when coming to Spain.
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Thinking international? Here's how to choose the best countries for your brand
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- 5,198 Reads 9 Shares
In 2015, I reported on the increasing use of technology in international franchising. Today, technology has become even more essential to the operation of franchised businesses around the world.
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Europe is a ripe market for U.S. brands - if they know what they're doing.
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