Oklahoma Feature Articles

Oklahoma Feature Articles

Looking for a franchise opportunity in Oklahoma? Whether you're a first-time business owner or a seasoned entrepreneur, Oklahoma offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in Oklahoma is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in Oklahoma.

Informative articles to support business buyers, franchisees, and franchisors in Oklahoma.

Multi-unit operators are a sophisticated culture within the franchise industry. They typically are streamlined, aggressive, think big, plan ahead, and are focused on continual growth. So why would a successful area developer want to sell a particular brand or chain of units? Lots of reasons: retirement, health issues, liquidity, a change in direction, a more aggressive growth strategy, a better opportunity, or simply the desire to "try it again with another concept."
  • Kerry Pipes
  • 4,486 Reads 1,021 Shares
Kelly Saxton thinks big. He's the largest McAlister's Deli multi-unit operator, with 30 units throughout Texas, Oklahoma, Mississippi, and Kansas. Prior to that, he was the largest Mazzio's Pizza multi-unit operator, with 50 units throughout Texas, Arkansas and Mississippi.
  • Eddy Goldberg and Kerry Pipes
  • 3,974 Reads 1 Shares
National marketing efforts on behalf of franchisees have always been one of the benefits of operating within a franchise system. Generally, you sign on, open a store, and you get brand support and marketing from the franchise system. That’s a great advantage, but some multi-unit operators like to take matters a step further... or even several steps further by taking local marketing into their own hands. There are many unique and creative ways for multi-unit operators to approach local marketing. Done right, it’s much more creative and involved than direct mail or coupons, and the results can be taken to the bank. Here are a few twists and tips we uncovered.
  • Kerry Pipes
  • 3,857 Reads 12 Shares
"If you're not moving forward, you're standing still," goes the old business axiom. In franchising, expansion is one way of moving forward. Whether you're a start-up organization or a player who's been around a while, growth through new sites is an objective--and when it comes to successful site selection tactics and techniques, consider the following approaches.
  • Kerry Pipes
  • 4,473 Reads 1,014 Shares
A healthy economy and a continued demand for both long- and short-term employees is driving personnel agencies and temporary employment services-and they love the work. Staffing services is one of the fastest-growing industries in the country. In 2004, the staffing industry generated more than $63 billion in revenues, with temporary staffing accounting for approximately 90 percent and permanent placement contributing the remainder.
  • 2,474 Reads 4 Shares
Harry Loyle bought his first MotoPhoto store in 1985. Today he owns the company--well, three quarters of it anyway. But as president and CEO, he is, at last, in control. How he got there is a story of passion, persistence, disappointment, frustration, the achievement of a long-held dream, and a complex acquisition deal completed in February 2003.
  • Eddy Goldberg
  • 4,039 Reads 7 Shares
Listening to franchisees with multiple brands discuss business sounds a little like stock brokers strategizing with clients about their portfolios.
  • Debbie Selinsky
  • 7,931 Reads 1 Shares
Family business teams in the franchise industry help prove the old adage that two good ideas are always better than one. That continues to be the case for Kelly Saxton and his family.
  • Joan Szabo
  • 3,245 Reads 7 Shares
It's every multi-unit operator's nightmare: You have a solid group of healthy performing units until you notice one beginning to decline - lower sales numbers, declining traffic, increased customer complaints, unusually high employee turnover. Or maybe you decide to take on a new unit that has been a low performer. It can be a difficult situation, but it can also provide an opportunity filled with high returns if handled properly. Here are some approaches, tips and insight to what some area developers have done to turn around poor performing units.
  • Kerry Pipes
  • 3,560 Reads 47 Shares
It's a family affair all the way around at United States Beef Corp. Founded in 1969 when Bob and Connie Davis purchased their first Arby's restaurant – just five years after brothers Forrest and Leroy Raffel opened the first Arby's in Boardman, Ohio – today the Tulsa-based franchisee is headed by their sons Jeff, CEO, and John R. Davis, president. And a focus on a family-type atmosphere in its restaurants completes the picture.
  • Eddy Goldberg
  • 6,534 Reads 349 Shares
Nikki Sells has just been recognized as the 2005 recipient of the IFA's distinguished Bonnie Levine Award. The annual award honors individuals who further the cause of women in franchising. Sells, who is vice president of franchising for Express Personnel Services, in Oklahoma City, was presented the award during the recent IFA 45th annual franchise convention. "It's all about the journey," said Sells, a former school teacher, who has been vice president of franchising since January 2004 after being a longtime franchisee in the Express system. "To me, there's no such thing as a destination and this is where my journey has fortunately taken me. I've had a lot of wonderful opportunities and mentors along the way."
  • 2,962 Reads 3 Shares
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Who ever forgets those early embarrassments? The careless and overheard remark in high school that gets repeated for months, the ticket for running a stoplight the day after you got your license-everyone knows those.
  • Ripley Hotch
  • 11,734 Reads 1 Shares
Franchising is driven by expansion and growth. Creating leads and identifying prospects is an essential part of any corporate franchise operation. Franchise executives understand the importance of effective marketing and recruiting. They spend significant amounts of time, human resources, and financial resources to develop systems that help them optimize their recruiting.
  • 5,366 Reads 1,014 Shares
Localized support, faster response time, creating new brand awareness, and cracking tough markets are some of the reasons franchise organizations turn to master franchisees to help expand their systems. Sometimes called regional developers, area developers, master franchisees, area franchisees, their names can be as different as the many ways their fees and compensation are structured. What's not different is how these individuals can help quickly build brands, awareness, and stores in a given territory.
  • Kerry Pipes
  • 3,162 Reads 1 Shares
Localized support, faster response time, creating new brand awareness, and cracking tough markets are some of the reasons franchise organizations turn to area developers to help expand their systems. Sometimes called regional developers, area developers, master franchisees, area franchisees, their names can be as different as the many ways their fees and compensation are structured. What's not different is how these individuals can help quickly build brands, awareness, and stores in a given territory.
  • Kerry Pipes
  • 3,420 Reads 9 Shares
Franchised businesses generate jobs for more than 18 million Americans and account for 9.5 percent of the private-sector economic output, a study released today by International Franchise Association Educational Foundation reported.
  • 3,130 Reads 6 Shares
  • Joan Szabo
  • 3,600 Reads 1 Shares
When it comes to evaluating a potential area developer, don't marry for money, say franchisors. With money as a given, look for that indefinable "fit" and you're golden for the long haul.
  • Eddy Goldberg
  • 5,293 Reads 187 Shares
Franchisors in search of new concepts have discovered a rich market in small businesses that could benefit from the perks that larger companies enjoy, but cannot justify or afford them. Having access to these professional services can have a profound impact on the success of small businesses.
  • Julie Riffle
  • 4,595 Reads 42 Shares
Franchisors in search of new concepts have discovered a rich market in small businesses that could benefit from the perks that larger companies enjoy, but cannot justify or afford them. Having access to these professional services can have a profound impact on the success of small businesses.
  • Julie Riffle
  • 4,568 Reads 40 Shares

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