Franchise Marketing - Franchising.com

Franchise Marketing

Franchises provide a wide variety of goods and services to customers nationwide. The marketing support, programs, and processes used to educate and attract customers to their franchise products and services ensure success for both franchisees and corporate locations.

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Doner Shack
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Doner Shack
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Doner Shack
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Abby Taylor, Co-Founder and Chief Marketing Officer of Playa Bowls discusses how they deploy marketing spend
  • Franchise Update Media
  • 1,546 Reads 3 Shares
Crissy Russo, Vice President of National Brand Marketing at Junk King discusses how they deploy marketing spend
  • Franchise Update Media
  • 1,292 Reads 4 Shares
Maria Trujillo, Chief Marketing Officer of Cicis Pizza discusses how they deploy marketing spend
  • Franchise Update Media
  • 1,267 Reads 4 Shares
Elyse Blouin, Chief Marketing Officer of WellBiz Brands discusses how they deploy marketing spend
  • Franchise Update Media
  • 1,214 Reads 11 Shares
Annual conference provides top insights and strategies for franchise leaders to deliver outstanding experiences for customers
  • Franchise Update Media
  • 1,181 Reads 2 Shares
AFMR asks franchises their top social media channels for consumer advertising and what has been most successful
  • Franchise Update Media
  • 1,625 Reads 4 Shares
Customer experience leaders consistently outperform competitors and the stock market
  • John DiJulius
  • 2,690 Reads 6 Shares
Advertising and quality products go only so far
  • John Tschohl
  • 1,753 Reads 6 Shares
Joseph Riner shares marketing program support brand offers its franchisees
  • Kevin Behan
  • 1,784 Reads 15 Shares
AFMR asks franchises how they track online reputation and respond to feedback 
  • Franchise Update Media
  • 1,785 Reads 10 Shares
Developing a strong company culture and employee experience can lead to greater customer satisfaction
  • Del Salinas
  • 2,261 Reads 9 Shares
MY SALON Suite
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MY SALON Suite
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MY SALON Suite
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Little Caesars executive shares process behind making popular Super Bowl commercial with Eugene Levy
  • Kevin Behan
  • 1,907 Reads 4 Shares
AFMR examines the use and profitability of franchise customer loyalty programs
  • Franchise Update Media
  • 1,495 Reads 4 Shares
Opportunities abound for emerging brands to establish value and messaging to reach new audiences
  • Jamie Krasnov
  • 2,243 Reads 16 Shares
Brand reaches customers through comprehensive social media campaigns to highlight benefits of yoga classes
  • Kevin Behan
  • 2,110 Reads 32 Shares
Taking a look at the size of franchise marketing teams, when they expand, and their areas of responsibility
  • Franchise Update Media
  • 1,933 Reads 4 Shares
A customer experience action statement clarifies employees' daily roles
  • John DiJulius
  • 1,979 Reads 5 Shares
Charleys Philly Steaks takes a methodical approach to social media and franchise development 
  • Jack Monson and Sophia Giordano-Scott
  • 5,189 Reads 12 Shares
Director of brand marketing sees an opportunity to reach target audiences with franchise's brand messaging
  • Franchise Update Media
  • 3,407 Reads 24 Shares
CEO shares tips for marketing and engaging with customers to enhance brand experience
  • Teresa Johnson
  • 2,057 Reads 9 Shares
Marketing executive Stacey Pool discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 2,480 Reads 31 Shares
McAlister's Deli
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McAlister's Deli
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McAlister's Deli
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Marketing executive Hannah Keyser discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 2,396 Reads 20 Shares
Marketing executive Jennifer LoBianco discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 2,166 Reads 7 Shares
Marketing executive Stephanie Hill discusses the importance of customer feedback and data analytics
  • Franchise Update Magazine
  • 4,276 Reads 91 Shares
She stresses listening, making data-backed decisions, and being surrounded by a great team
  • Kerry Pipes
  • 2,735 Reads 24 Shares
Everyone deserves high-quality customer service, so get what you deserve
  • John Tschohl
  • 2,159 Reads 4 Shares
Development programs can help train future leaders
  • John DiJulius
  • 2,712 Reads 4 Shares
Placing an increased focus on personalized AI interaction can lead to greater customer satisfaction and loyalty
  • Kevin Behan
  • 2,717 Reads 5 Shares
AI-operator systems prevent missed calls while decreasing wait times and increasing customer satisfaction  
  • David Duguan
  • 2,708 Reads 11 Shares
Companies must train employees in a customer-first culture to develop successful teams
  • John Tschohl
  • 2,099 Reads 3 Shares
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