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Best in Beef

SAN DIEGO – Jack, the fictional founder of Jack in the Box® restaurants, appreciates the finer things in life – a sleek convertible, a swanky crib, a super-fast jet. That's why when it came time to create a new burger, Jack went all out to give his guests the very best – a 100% Sirloin Burger, the first offered by a major fast-food chain.

But wait, there's more to this burger than just the beef. Guests can customize their 100% Sirloin Burger (which weighs in at nearly 1/3 of a pound after cooking) with a choice of cheese and onion style on two different builds:

Sirloin Cheese Burger – Sirloin patty on a toasted bakery-style bun with peppercorn mayo, pickle strips, lettuce, tomato, grilled or red onions, and a choice of American, Cheddar or Swiss cheese.

Sirloin Bacon & Cheese Burger – Sirloin patty on a toasted bakery-style bun with peppercorn mayo, pickle strips, lettuce, tomato, bacon, grilled or red onions, and a choice of American, Cheddar or Swiss cheese.

"When consumers hear 'sirloin' they know they're getting a premium product," said Teka O'Rourke, director of menu marketing for Jack in the Box Inc. "Our new 100% Sirloin Burger elevates our menu and raises the bar for the quick-serve industry."

The Sirloin Cheese Burger and the Sirloin Bacon & Cheese Burger are available for the suggested prices of $3.99 and $4.59, respectively, excluding tax, at all participating Jack in the Box restaurants.

Jack in the Box Inc., based in San Diego, is a restaurant company that operates and franchises Jack in the Box restaurants, one of the nation's largest hamburger chains, with more than 2,000 restaurants in 17 states. The company also operates a proprietary chain of convenience stores called Quick Stuff®, with more than 50 locations, each built adjacent to a full-size Jack in the Box restaurant and including a major-brand fuel station. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill®, an emerging leader in fast-casual dining, with more than 300 restaurants in 40 states.

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